CTIA Wireless - Novarra on BnetTV.com
Wednesday, October 7th, 2009
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At the CTIA Wireless I.T. & Entertainment 2009 show, BnetTV.com’s Michelle Sklar interviews Randy Cavaiani, vice president of marketing for Novarra regarding mobile web browsing, videos and widgets.
Cavaiani discusses the Novarra VisionTM mobile internet & multi-media platform and the browsing benefits users enjoy such as speed, data compression, reduced payload, and access to mobile video. Utilizing the mobile browser, he references other advantages such as avoiding handset and content fragmentation. Also noted are recent Novarra launches (Telecom Italia, Turkcell and Verizon) plus Novarra’s award-winning mobile widget platform that includes an open standards-based widget run-time engine and micro-browser, an in-network runtime engine for phones that cannot handle widgets alone and the ability to create widgets quickly and economically.
In addition, Sklar and Cavaiani talk about the role of app stores and what part the mobile internet will play.
